How Roland's Rejected Drum Machine Shaped 40 Years of Hip-Hop

It is story of how Roland TR-808 became heartbeat of Hip-Hop and one of most influential sounds in music history. What started as failed demo tool in early 1980s became one of most influential instruments in music history. From pawn shops of New York to Marvin Gaye&Sexual Healing, from Miami Bass to Kanye&808s and Heartbreak, Roland TR-808 defined entire eras of sound. This is story of how Ikutaro Kakehashi&misunderstood invention became heartbeat of modern music. Powering everything from block parties to global pop hits and still pulsing through speakers today. Timecodes: 00:00 - Intro 00:35 - New Pulse 04:02 - Birth of 808 06:10 - 808 Breaks Out 09:19 - License to Boom 12:23 - Quick Interlude 13:14 - Second Coming 14:18 - 808 Forever Playlists: | | #TR808 Original video: