NEW! LEGO Game Announced! LEGO Cube (Android, iOS, and PC)

Lego and Tencent unveil new mobile game for China Lego has announced its first branded mobile game in China and it will be developed in partnership with Chinese gaming and internet giant Tencent. (Shenzhen, China, 19 September 2018) LEGO® CUBE, a sandbox game for Chinese players, was unveiled today at the “Imagination Creates the World” event by Tencent Games and the LEGO Group. This is the first mobile game developed under the strategic partnership between the LEGO Group and Tencent to provide fun, creative and safe digital experiences in China. LEGO Cube is a sandbox game developed and operated by Tencent Games under the license of the LEGO Group, featuring LEGO bricks, minifigures and other iconic LEGO properties. It is expected that the game will be publicly available at the end of 2018. In sandbox games players are not bound by the of rules of traditional games. Rather than follow a linear story or structure, players are encouraged and empowered to explore the game world as they want. Creativity is at the very core of the game, where a players’ imagination is their only limit. LEGO Cube provides an imaginative, creative and safe digital gaming experience and encourages players to explore, create and learn in safe open-ended play, leading to endless possibilities. It also offers players opportunities to develop skills including: 3D design, construction and building and coding. Sean McEvoy, Vice President of LEGO Games at the LEGO Group, said “The LEGO Group has...