How to write a cover letter for a job & how to reduce word count

In this video, we look at two of your questions relating to writing a cover letter. We begin with general tips: ? Not more than 1 page ? Do not summarize the resume Add or expand on items in the resume if worthwhile ? How can you help the company? Sell yourself for the position, the company (what you offer, what skills/expertise you bring with you/ accomplishments/etc.) ? Show the employer you chose them for a reason (not just to get a job) ? Be confident but not arrogant ? Be passionate but not desperate ? Be ambitious but not fanatical Cover letter format: ? Salutation ? Intro--Get to the point quickly. If can start with a hook, do so, but don’t force it ? Body 1 background—why/how you have what they need ? Body 2 show you know the company and are a good fit for their needs ? Leave opportunity for further communication ? Closing, sign-off Tips to reduce word count: Tip 1: Focus on employer’s needs Tip 2: Have dense sentences Tip 3: Word choice